Optimal Usability Certification Workshops on Jan 28/29, 2010

Cyberport IncuTrain Centre is organizing two Optimal Usability Workshops in January 2010 targeting small and medium sized digital entertainment and creative lifestyle content companies. Please find workshop details as follow:

1/ Usability Issues Workshop

Date: January 28, 2010 (Thursday)
Time: 9:00-17:00
Venue: Solution Lab, Cyberport IncuTrain Centre, Unit 518, Level 5, Cyberport 3 (Core F), 100 Cyberport Road, Hong Kong.
** The workshop will be conducted in English

2/ User Testing Workshop

Date: January 29, 2010 (Friday)
Time: 9:00-17:00
Venue: Solution Lab, Cyberport IncuTrain Centre, Unit 518, Level 5, Cyberport 3 (Core F), 100 Cyberport Road, Hong Kong.
** The workshop will be conducted in English

** certificate of attendance will be issued by Optimal Usability and Cyberport IncuTrain Centre to the participants after the workshop.

Course Fee: HK$250 for each workshop
** Seats are limited, and on first-come-first-served basis

Application deadline: January 15, 2010 (Friday), 5pm.

To register: please fill in enrolment form in here and fax at 3166 3027 or email at training@cyberport.hk with subject "Optimal Usability Workshops in Jan 2010" by January 15, 2010 (Friday), 5pm. Thanks.

About Common Usability Issues Workshop

Common Usability Issues is a practical introduction for people wanting to learn about how to improve the usability of software applications or websites. From high-level principles right through to detailed tips on specific interface elements, attendees will learn how to apply simple usability guidelines to their work and build usability into their designs from the start. Attendees also take away a set of valuable reference notes and checklists.

During the workshop participants will:

- To understand fundamental usability concepts and issues Learn why usability is important, and how it can be inexpensively included in projects.
- To learn about best-practice usability heuristics (including the latest research) Learn how to apply best practice usability and avoid basic mistakes, through the use of dozens of real-world examples.

About User Testing Workshop
This workshop is a practical introduction for people wanting to learn about how to improve the usability of software applications or websites. In a nutshell, user testing involves sitting down with real users, getting them to use a piece of technology, and figuring out what annoys or frustrates them. Using hands-on exercises and rich examples from New Zealand and overseas organisations that the presenter will cover:

an introduction to usability
- how to prepare relevant scenarios
- how to recruit participants
- how to facilitate and observe user tests
- how to analyse tests
- how to present results.
Each attendee will receive a copy of our User Testing Methodology report.
During the workshop participants will:
- Understand fundamental usability concepts and issues
- Learn how to design and plan user tests
- Learn how to facilitate and observe user tests
- Learn how to analyse and report the results of user testing
- Learn practical tips and tricks from the school of hard knocks

Who should attend?

Designers and developers of all kind of interactive technologies including websites, intranets, software applications, IVR systems, consumer electronics and mobile phones; usability specialists; business analysts responsible for screen designs; project managers wanting to know more about how user testing fits into the wider product development lifecycle; market researchers wanting to know how to incorporate observational
research into their projects; technical writers wanting to learn about the latest usability research; business analysts responsible for screen designs.

About the presenter - Dave O'Brien

Dave O'Brien is a senior consultant at Optimal Usability, New Zealand's leading usability consultancy company. Optimal Usability has completed over 1,600 user tests for clients such as Trademe, Westpac, Department of Conservation and Yahoo!

Dave’s ten years of user-centered design experience in San Diego taught him that the key to delivering a great product is up-front, unbiased user research - moving past preconceptions, folklore, and the competition to find out who the users really are and what they really need.

His past work, as a full-time UI designer for Qualcomm and a senior UI consultant for Intuit, includes both commercial products (B2B web apps and high-profile consumer desktop software) and internal tools (intranets, workflow automation, and knowledge management).

More recently, Dave designed a call-centre system for Air New Zealand, helped create the customer experience for a telco startup, guided the development of website personas for ACC, and created a new site-structure evaluation tool.

** Cyberport IncuTrain Centre reserves the right of to change the content of the event without prior notice.