Startups Connect: Networking with Digital Marketing and Advertising-related Companies

Cyberport IncuTrain Centre will have "Startups Connect" networking event to bring industry professionals, startup companies, incubatees and alumni together with their presentations and mentors / guests in the event. During the event, participants are encouraged for active networking and information exchange.

Details of the event:

Date: July 16, 2010 (Friday)

Time: 12:15 - 14:00

Venue: Solution Lab, Cyberport IncuTrain Centre, Unit 518, Level 5, Cyberport 3 (Core F), 100 Cyberport Road, Cyberport, Hong Kong.

Language to be conducted: Cantonese and English, and subject to the speakers.

Fee: normal price HK$20

Registration is open to startups and industry professionals.

To register: please send your company name, participant's name, email and tel to training@cyberport.hk with subject "Startups Connect: Networking with Digital Marketing and Advertising-related Companies" on July 16, 2010" by July 9, 2010.

Rundown:

12:15 - 12:30 Registration

12:30 - 12:45 Simple lunch

12:45 - 13:35 Mentors, incubatees and alumni presentation

Topics and Speakers:

12:45 - 13:00 “Digital Marketing and Advertising: Industry Evolution and Market Overview” by Mr. Oscar Lo, Sales and Marketing Director of New Digital Noise

13:00 - 13:10 "Social Media Marketing on alivenotdead.com” by Mr. Raffi Kamalian, COO of alivenotdead.com

13:10 - 13:20 "Effective and Innovative Solution Making Internet Display Advertising Campaigns More Efficient” by Mr. Savio Tang – Founder/CEO, Cosher Limited

13:20 - 13:30 "Technology and Business Performance: Data, Marketing and Common Sense” by Mr. Paul Denlinger, Digital Advertising Association (Greater China)

13:30 - 14:00 Mingle

14:00 End of Event

About the speakers and the companies:


New Digital Noise
Founded in 2001, New Digital Noise is about innovation and deploying new marketing methods to engage customers. Over the years, the company's service scope includes web development, touch-screen kiosk, smartcard loyalty programme, augmented reality, Bluetooth, mobile solution, and branded browsers. For details, please visit http://www.ndn.com.hk

Mr. Raffi Kamalian, COO of alivenotdead.com

alivenotdead.com is an online community for artists and their fans based in Hong Kong. Since launching in 2007, alivenotdead.com has grown to over 1600 artists and 500,000 users from around the world. alivenotdead.com has worked on social media-based marketing campaigns with many brands including adidas, Coca-Cola, Nokia, Esprit and Diesel Jeans. Prior to the founding of alivenotdead.com, Raffi was working as an assistant Professor in CUHK's Faculty of Engineering.

Mr. Savio Tang – Founder/CEO, Cosher Limited

Savio Tang has more than 10 years experience in the software/I.T. industry. He is also active in the start-up and Venture Capital communities. Savio founded Cosher Limited in 2009. Cosher (www.cosher.com.hk) is the world’s first company to offer standard-based online advertisements, replacing the mouse cursor pointer with a product/company logo. After graduating with a Bachelor’s degree in Computer Science from Purdue University in the United States in 1998, Savio worked for Intel Corporation in Silicon Valley as a Senior Software Engineer till 2005. Savio then joined a startup company Facio Software in Beijing where he served as Director of Engineering and later Director of Operations. Facio is engaged in mobile phone software development. Savio also helped founded Xanamatrix Interactive, which is a mobile/IPTV games developer in Beijing. In 2008, Savio graduated from the University of Hong Kong/London Business School partnership MBA program. Upon graduation from the MBA, Savio joined the Hong Kong Venture Capital and Private Equity Association as a public/external relations manager where he liaised with venture capital and private equity funds and helped the association recruit new funds as members for the benefit of the industry in the region. Savio is also an active committee member of a registered non-profit charity named LOG (www.log.org.hk) which aims to help impoverished children in rural China through better nutrition and education.

Mr. Paul Denlinger, Digital Advertising Association (Greater China)

Paul Denlinger has worked more than 15 years in China, Hong Kong and Taiwan in both Chinese and western companies, and has participated in the dramatic growth and development of several Chinese internet companies. Born in Seattle, he was educated in the US, Taiwan and graduated from the University of St. Andrews in Scotland. He is bilingual in Mandarin Chinese and English. After graduating from university, he worked at Ogilvy & Mather Advertising in Taiwan, where he worked on hi-tech accounts. When the Internet wave started, he moved to Silicon Valley, where he joined a pre-IPO US-based Chinese language Internet company, Sinanet, as a consultant. At the time, the company was looking for a strategy to expand its presence; he recommended the company establish a presence in China. It soon merged with a Chinese software company, becoming Sina.com, now the largest online media portal in China. Later, he joined chinadotcom, the first China-play company to list on Nasdaq, as its vice president of product management, where he oversaw the rapid growth of that portal in China. While there, he also recommended investments; one early-stage company he assisted was Shanda Interactive Entertainment, which is now China’s largest online gaming company. Now, he is working on establishing a new association to connect startups, advertisers, agencies and online media called Digital Advertising Association (Greater China). With headquarters in Hong Kong, it will serve the Greater China region.